Brand Oregon

Brand Oregon represents an umbrella brand for the state of Oregon through partnerships with other state departments, commissions and private industry, whose focus is to promote economic health in the region and includes the following business categories:

1. Agriculture
2. Business Opportunities
3. Tourism

The Style Guide below provides general guidance to organizations interested in adopting Brand Oregon messages and graphic elements in promotional efforts and campaigns, whether it’s for products or services or destinations. It is the hope of Governor Ted Kulongoski to create an opportunity for both the public and private sectors to reinforce the belief that our state is a place that nurtures individuals’ dreams, and where quality pervades all forms of business and civic life.