The Oregon Tourism Commission, doing business as Travel Oregon, is a semi-independent agency that works to enhance Oregon’s economy by developing world-class visitor experiences and providing information that inspires travel and conveys the exceptional quality of Oregon as a destination
Established in 1995 and made semi-independent by the legislature in 2003, Travel Oregon is led by a nine-member governor-appointed board and employs 45 staff members. Travel Oregon programming includes marketing the state through advertising and sales campaigns and publications, managing official state welcome centers, administering grants, managing a Regional Tourism Cooperative Program (RCTP) and working with local communities and partners on destination development. Travel Oregon works with local communities, industry associations, government agencies and private businesses to develop its biennial strategic plan which is reviewed by the Governor and legislature before being adopted by the tourism commission and implemented by Travel Oregon.
The agency ensures broad economic impact across the state through collaborative strategic partnerships with Regional Destination Management Organizations (RDMOs) in Oregon’s seven tourism regions, and federal, tribal, state, regional and local tourism and tourism-related associations, organizations agencies and businesses.