Welcome to Travel Oregon.

Tourism in Oregon is an $12.3 billion industry. Our industry directly generates more than 115,400 jobs in Oregon – with secondary impacts that create another 60,000 jobs. As a key driver in Oregon’s economy, what you do every day to support tourism matters. Together, we can do something even greater. Whether it’s timely research, tourism planning tools, or inspiration for your next marketing campaign, our aim is to provide resources to support the work that you do. Learn more about Travel Oregon and let us know how we’re doing. We’d love to hear from you.

About the video: Inspired by the viral success of the Only Slightly Exaggerated campaign last spring, Travel Oregon is launched part two of the animated campaign that gives viewers a creative glimpse of the magical feeling of being in Oregon. Access the Oregon, Only Slightly Exaggerated toolkit for assets to help you share the magic of Oregon and to inspire visitors to plan their next adventure.


Travel Oregon’s Draft Strategic Plan Open for Comment

Travel Oregon’s 2019-2021 Draft Strategic Plan is now available for review and public comment through May 1, 2019.

Draft Regional Tourism Management Plans Open for Comment

The 2019-2021 Draft Strategic Tourism Management Plans for the Regional Cooperative Tourism Program are now available for review and public comment through May 1, 2019.

News and Press

  1. Oregon Tourism Leadership Academy Offered in 2020

    ​Oregon Restaurant & Lodging Association, in partnership with Oregon Destination Marketing Organizations and Travel Oregon, is offering a course called…

  2. Visit McMinnville Awarded the Overall Oregon Tourism Marketing Program Award

    The Overall Oregon Tourism Marketing Program Award, presented at the Oregon Governor’s Conference in Eugene, celebrates the best integrated domestic or international…

  3. The Oregon Governor’s Tourism Award Presented to David Zielke, Port of Portland

    The state’s most prized recognition, presented at the Oregon Governor’s Conference on Tourism, is the Oregon Governor’s Tourism Award. This year, David Zielke,…