Welcome to Travel Oregon.

Tourism in Oregon is a $10.3 billion industry. Our industry directly generates more than 101,000 jobs in Oregon — and indirectly creates another 52,500 jobs. As a key driver in Oregon’s economy, what you do every day to support tourism matters. Together, we can do something even greater. Whether it’s timely research, tourism planning tools, or inspiration for your next marketing campaign, our aim is to provide resources to support the work that you do. We’d love to hear from you; let us know how we’re doing.

About the Video: Oregon Governor Kate Brown speaks to the positive impact of tourism across Oregon. In 2014 travelers injected $10.3 billion into the state’s economy and tourism directly employed more than 100,000 Oregonians.

Power of Travel & Tourism Toolkit

This toolkit provides you with economic impact numbers, videos and media clips to help you speak to the power of travel and tourism in your community and region.

Travel Oregon 2015-2017 Strategic Plan

Learn how Travel Oregon’s key strategies and targeted outcomes are engaging explorers. Read the strategic plan – the foundation for all Travel Oregon initiatives – which is updated biennially.

7 Wonders Toolkit

In the 7 Wonders Toolkit you’ll find stunning photography, sample copy, videos, banner ads and more to help strengthen your marketing efforts. Let’s align our messaging to spread the word that Oregon is the premier destination for natural wonders and outdoor adventure.

News and Press

  1. Industry Spotlight – Roe Outfitters

    For more than 30 years, Darren and Jenifer Roe have been creating outdoor recreation opportunities and jobs for visitors and…

  2. Oregon Agritourism Liability Law Passes

    Given Oregon’s rich history in agriculture and the rise in demand for experiential travel, the state is well positioned to…

  3. Giving Back to Oregon

    Travel and tourism is not only an economic engine for Oregon, but it can also help to preserve this place…