Welcome to Travel Oregon.

Tourism in Oregon is a $9.6 billion industry. Our industry directly generates some 94,000 jobs in Oregon — and indirectly creates another 41,000 jobs. As a key driver in Oregon’s economy, what you do every day to support tourism matters. Together, we can do something even greater. Whether it’s timely research, tourism planning tools, or inspiration for your next marketing campaign, our aim is to provide resources to support the work that you do. We’d love to hear from you; let us know how we’re doing.

About the video: Oregon’s Governor John Kitzhaber discusses the critical role of the travel and tourism industry to the state’s socio-economic success. 

Oregon Bounty

This year’s Oregon Bounty campaign (Aug. 18-Oct. 26) is all about sharing content. We’re capitalizing on the success of the 7 Wonders campaign to further engage culinary explorers on social media. See how to leverage Travel Oregon’s assets for your own fall marketing efforts.

Travel Oregon’s 2013 – 2015 Strategic Plan

Learn how Travel Oregon’s key strategies and targeted outcomes are inspiring explorers. Read the strategic plan – the foundation for all Travel Oregon initiatives – which is updated biennially.

Oregon Scenic Bikeway Study

Travel Oregon and the Oregon Parks & Recreation Department are embarking on an economic impact and user study of bicycle recreation and travel for Oregon’s Scenic Bikeways. We invite you to partake in this study, share it with your networks and help make Oregon an even better place to ride.

News and Press

  1. Oregon Poised to Benefit from the Reauthorization of Brand USA

    SALEM, Ore. –Dec. 17 – Brand USA, our nation’s destination marketing organization, was reauthorized with broad bipartisan support in the…

  2. Portland Premiere of “Wild” a Success

    Take a look at photos and coverage of the Dec. 8 Portland premiere of the movie “Wild” that was shot…

  3. Jerry Seinfeld Brings “Comedians in Cars Getting Coffee” to Portland

    Jerry Seinfeld and Portlandia star Fred Armisen visit multiple Portland locations in Seinfeld’s show, “Comedians in Cars Getting Coffee”. View…

Upcoming Events

  1. Oregon Tourism Commission Meeting

    Seaside, Ore.

  2. Destination Capitol Hill

    Washington, D.C.

  3. Oregon Tourism Commission Meeting

    Eugene, Ore.