Research

Research helps Oregon's Tourism & Hospitality Industry make informed decisions regarding product development, enhances the industry’s marketing efforts, helps track trends and performance at state and national levels, and provides performance measures for the agency and the industry. 

Travel Oregon initiates original research by contracting with professional researchers, purchases relevant studies, and partners with others to develop research that will benefit Oregon.

Currently available research documents are found by category in the column on the left side of this page.  Links to other research sources will be found in each category, and more will be added as this website matures.  Documents are listed in each category in alpha order.

For questions concerning the reports contained here, please contact Jeff Hampton, Policy & Research Manager, at Jeff@TravelOregon.com or 503.378.8864.