Strategizing Your Social Media Platforms for COVID-19

September 24, 2020
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Consumers are currently spending more time on social media than ever before. As COVID-19 and periods of unexpected crisis continue to impact our daily lives — audience behavior, attitudes and expectations have (and continue to) evolve. Join Erika Wuelfrath, Social Media Strategist at Sparkloft Media, and Sachie Yorck, Content & Digital Community Manager at Travel Oregon, who cover the current state of the crisis consumer, social media best practices, and current trends as a result of COVID-19. You’ll leave this session with actionable takeaways and answers to your frequently asked questions.

View the presentation deck, including an appendix slide with additional resources.

Additional resources related to Instagram stories:

Resources for Instagram Story Design:


This webinar is part of the Small Business Marketing Series developed and hosted by Travel Oregon and is best suited for small and medium size businesses and destination management organizations.