Research: All Research

To better serve our industry partners, Travel Oregon and the Oregon Destination Association (ODA) have collaborated to capture a snapshot of the state’s current tourism landscape via a Destination Needs Report. This report presents the findings from a survey designed to identify the challenges, successes, and opportunities facing Oregon’s Destination Management Organizations (DMOs) today. The…

Tourism Economics, a company that specializes in travel data and forecasts, has provided Travel Oregon with data on international visitor…

The 2024 Oregon Tourism Industry Partner Survey was implemented in partnership with the state’s seven official regional destination management organizations (RDMOs) to elicit feedback from individuals and organizations linked to the tourism industry. As Travel Oregon embarks on its 10-year strategic vision for tourism in the state, the results of the survey will help inform…

This report shows a weekly summary of statewide and regional lodging statistics provided by STR, including the year-over-year (YOY) change…

This report presents the findings of a longitudinal study of Oregon residents conducted by Future Partners on behalf of Travel…

The Oregon Lodging Statistics report includes hotel data for the US, Pacific Region (which includes Alaska, Washington, Oregon, California and…

Travel Oregon works with Dean Runyan Associates to estimate the economic significance of the travel industry in Oregon. The full…

The contribution that grape growing and wine make to Oregon’s economy grew by almost $1 billion from 2019 to 2022,…

Travel Oregon conducts biannual resident sentiment studies in order to provide comprehensive, quantifiable measures of tourism impacts in Oregon. This…