The purpose of the study was to research the size and structure of Oregon’s domestic travel market (overnight and day trips) during the 2011 travel year. The report includes estimates of the following: visitor volumes, demographic information, key sources of business, trip characteristics, activity/experience participation, and travel expenditures. The study also provides comparisons to the U.S. travel market.
Oregon Visitor Report: 2011, Longwoods International
March 6, 2013