Tourism Economics has provided Travel Oregon with data on international visitor volume and spending since 2016. This report aims to provide new details on the interests and behavior of international tourists from key markets. Tourism Economics acquired data on all overseas travelers and eleven key markets from the NTTO (National Travel and Tourism Office). This data examines travelers that visited the Pacific NW (Washington and/or Oregon) from 2012-2017. This geography and timespan was necessary to gather a large enough sample size for analysis. Additionally this same data was acquired for the U.S. as a whole, so that the Pacific NW responses can be compared to the total U.S. market.
Oregon’s International Visitors
Analysis of trip motivations and characteristics
December 10, 2020