This course is designed for Oregon’s hospitality industry professionals with executive potential. Recruits will go beyond the walls of their businesses to gain in-depth experiences and knowledge that will elevate their passion and excitement for our state’s extraordinary offerings. The program consists of four excursions to be completed in the year, with each excursion scheduled over three days.
Participants who complete the courses and meet the standards set will be certified. This certification assures industry and consumers that the assessed individual has met or exceeded the standards set by the Oregon Restaurant & Lodging Association (ORLA), Travel Oregon, Oregon’s Destination Association and a network of specialized facilitators.
The Oregon Tourism Leadership Academy is now accepting applications for the 2024 cohort. This program, offered through the Oregon Restaurant & Lodging Association, is designed for professionals currently serving Oregon’s tourism and hospitality industries. Interested program participants should have supervisory, managerial or executive responsibilities in either the private or public sector. Program participants must confirm their availability to participate in four multi-day experiences taking place during all four seasons of the year.
This comprehensive program requires a time commitment from participants. Before applying, prospective participants should review all program information here.
Interested in hearing from tourism professionals who’ve completed the program? Watch the testimonials from Ashley Cates with Travel Medford and Dawnielle Tehama with Willamette Valley Visitor’s Association.