OREGON OUTDOOR RECREATION INITIATIVE & NETWORK
Beginning in June 2016, a 25-person Oregon Outdoor Recreation Initiative leadership team developed a 15-year vision for outdoor recreation in Oregon. The initiative launched with several goals in mind: to build capacity and synergy to expand outdoor recreation opportunities for residents and visitors; to create sustainable economic vitality for Oregon’s communities; and to make Oregon a world-class outdoor recreation destination for all.
Recognizing that the success of the outdoor recreation economy is tied to various sectors, nine impact areas were identified. Outlined in the image below, these impact areas provide structure for the 15-year vision for outdoor recreation. To bring focus and clarity to the work, the leadership team identified ten complementary priority strategies for collective action. These strategic actions were selected in part on the recognition that significant progress could be made within 2-3 years. These priority strategies also highlight the interdependence of the nine impact areas. View the timeline and process of this phase of the initiative.
In fall 2017, key stakeholders came together to form seven action teams to help advance priority strategies for collective action. The seven action teams are listed below:
- Increase diversity in the outdoors
- Quantify the economic impact of outdoor recreation
- Develop a communications plans for responsible recreation
- Develop a statewide outdoor recreation network
- Develop a signature trails strategy
- Develop a statewide transportation strategy
- Create an office of outdoor recreation
The Oregon Outdoor Recreation Network —a more formalized partnership with the shared purpose of ensuring access to world-class outdoor experiences for everyone —was formed in 2018 to advance the priority action plans identified by the initiative through collective action. As part of this process, a core leadership team of six individuals representing nine organizations was formed to help align resources and activities to ensure that the network achieved its shared purpose: ensuring access to world-class outdoor experiences for everyone.