Kite flying at Cannon Beach by Joni Kabana
The Value of Tourism
Travel and tourism in Oregon is a $14 billion industry that directly employs 118,500 Oregonians.
Learn more about the economic impact of tourism in Oregon.
On October 13, 2022, an advocacy panel sat down to discuss more about the value of the tourism industry. Watch it here:
Together, we can do something even greater.
$14 Billion
Total Spending
118,500
Oregon Jobs
$650 Million
State & Local Tax Revenue
Community Case Studies
Communities Powered by Travel
The Communities Powered by Travel video series highlights participants in the Oregon Tourism Studio — a robust training program designed to assist rural Oregon communities in tourism planning, development and management to support their continued economic revitalization.
Watch the Videos